Information at What Price? Exploring fee-based e-content
In pursuit of a paid model for content, many businesses offer
newsletters for a fee or ebooks. These models offer pros and
cons. Some organizations send out two newsletters: fee and free.
The free version has the basic, watered-down contents found in
the fee version to entice readers into wanting more and paying
for it. But is it worth the time and energy to do this?
Ebooks are also a way for businesses to make money. But do they
sell when it’s been proven that people prefer reading printed
copy to electronic text? Read on to hear from several experts in
the field about what people are willing to pay for and whether
or not offering fee-based content is right for your
organization.
Too much information!
Considering there are so many free newsletters and information
out there, why should readers shell out the dough for
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